Monday, December 1, 2008

Ask.com Top 10 Search Terms for 2008

Ask.com announced their top 10 search terms for 2008, and Tech crunch covered it succinctly.

Its not surprising to anyone who has examined user behavior that it is common to use search navigationally. That is, they type in Google the search box of Yahoo and,apparently, Ask.com, to get to google. Ask.com top term "dictionary" should be seen as a navigational search; Ask.com owns dictionary.com.

TechCrunch lauds Ask for being more honest than the other search engines who scrub their lists so much the results are meaningless.

In my opinion, Ask.com and others should cite their methodology. Do they remove terms that are navigational to their competitors? Do they remove porn terms? Its fine and expected that they do, but they should say that.

Raw data is one outcome I hope to see in the future, and why I laud projects like solr that help make open search a reality.

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